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The Best Branded Content in the World 2016
 
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D&AD Pencil Winning Branded Film Content & Entertainment 2016. We spoke to members of our Branded Film Content & Entertainment Juries to find out what they looked for when choosing the best examples of branded content in 2016. Overall, the award winning branded content that stood out was nothing short of brilliant, but what makes brilliant branded content? What does it take to get noticed by the judges and how do you win a Pencil? All these questions and more are answered by our panel, who are: Claire Donald, Head of Operations, Google Creative Lab Jimmy Smith, Chairman & CEO/CCO, Amusement Park Entertainment Khai Meng Tham, Co-Chairman & Worldwide CCO, Ogilvy & Mather Stephanie Oakley, Director of Film Production, 72andSunny Work shown in order: Hello Play - http://ow.ly/bK913029M9M Award: Graphite Pencil / Branded Content & Entertainment / Branded Content & Entertainment - Fiction 1-5 mins / 2016 Agency: Blink Productions Client:Hello play! Compton - http://ow.ly/2kY73029MdJ Award: Yellow Pencil / Branded Content & Entertainment / Branded Content & Entertainment - Fiction 1-5 mins / 2016 Agency: TBWA Chiat Day Client: The GRAMMYs Our Greatest Adventure - http://ow.ly/G7iR3029Mni Award: Wood Pencil / Branded Content & Entertainment / Branded Content & Entertainment - Fiction 1-5 mins / 2016 Agency: RSA Films Los Angeles Client: 20th Century Fox The Story of Ivine and Pillow - http://ow.ly/7fnH3029MrJ Award: Wood Pencil / Branded Content & Entertainment / Branded Content & Entertainment - Non-Fiction 1-5 mins / 2016 Agency: 180LA Client: UNICEF CHAMKI: The Girl From The Future - http://ow.ly/7JEX3029MyF Award: Wood Pencil / Branded Content & Entertainment / Branded Content & Entertainment - Non-Fiction 1-5 mins / 2016 Agency: Lowe/SSP3 Client: UNILEVER GLOBAL Never Alone - http://ow.ly/IrdJ3029MFv Award: Graphite Pencil / Branded Content & Entertainment / Branded Content & Entertainment - Non-Fiction 1-5 mins / 2016 Agency: AMV BBDO Client: Diageo High School Girl? - http://ow.ly/hfkP3029MKy Award:Graphite Pencil / Branded Content & Entertainment / Branded Content & Entertainment - Fiction 1-5 mins / 2016 Agency: WATTS OF TOKYO INC. Client: Shiseido Kaleidoscope - Red Bull - http://ow.ly/SVeP3029MOk Award: Wood Pencil / Branded Content & Entertainment / Branded Content & Entertainment - Fiction 1-5 mins / 2016 Agency: RSA Films Client: Red Bull Media House The Power of Privacy - http://ow.ly/2XAp3029MSv Award: Wood Pencil / Branded Content & Entertainment / Branded Content & Entertainment - Non-Fiction 6-15 mins / 2016 Agency: The Guardian Client: Silent Circle Act of Love - http://ow.ly/mted3029N0b Award: Wood Pencil / Branded Content & Entertainment / Branded Content & Entertainment - Non-Fiction 1-5 mins / 2016 Agency: HAKUHODO Kettle Client: Sagami Rubber Industries Co., Ltd. Survival Billboard - http://ow.ly/tlQ43029N91 Award: Wood Pencil / Branded Content & Entertainment / Branded Content & Entertainment - Live Experience / 2016 Agency: McCann London Client: Microsoft Look Who's Driving - http://ow.ly/QwL13029Nhx Award: Wood Pencil / Branded Content & Entertainment / Branded Content & Entertainment - Fiction 1-5 mins / 2016 Agency: Forsman & Bodenfors Client: Volvo Trucks OK GO - Upside Down & Inside Out - http://ow.ly/KI3K3029NkI Award: Wood Pencil / Branded Content & Entertainment / Branded Content & Entertainment - Fiction 1-5 mins / 2016 Agency: TUTKOVBUDKOV Client: S7 Airlines
Account Manager - Fashion and Beauty, branded content
 
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Find out more and apply here: http://ultimateasset.com/job-search/account-manager-fashion-beauty-content-creation-25k-30k
Views: 149 Ultimate Asset
How Your Brand Can Dominate Instagram
 
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I-- Gary Vaynerchuk builds businesses. Fresh out of college he took his family wine business and grew it from a $3M to a $60M business in just five years. Now he runs VaynerMedia, one of the world's hottest digital agencies. Along the way he became a prolific angel investor and venture capitalist, investing in companies like Facebook, Twitter, Tumblr, Uber, and Birchbox before eventually co-founding VaynerRSE, a $25M angel fund. The #AskGaryVee Show is Gary's way of providing as much value value as possible by taking your questions about social media, entrepreneurship, startups, and family businesses and giving you his answers based on a lifetime of building successful, multi-million dollar companies. Gary is also a prolific public speaker, delivering keynotes at events like Le Web, and SXSW, which you can watch right here on this channel. Find Gary here: Website: http://garyvaynerchuk.com Wine Library: http://winelibrary.com Facebook: http://facebook.com/gary Twitter: http://twitter.com/garyvee Instagram: http://instagram.com/garyvee Medium: http://medium.com/@garyvee
Views: 116416 GaryVee
Mary Clerté - JOUR/NÉ - brand content
 
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Funny fashion film by Mary Clerté for every day women’s apparel brand JOUR/NÉ about an American fashion blogger in Paris.
Views: 605 Partizan Official
12 Brands YOU pronounce INCORRECTLY
 
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This video shows how to pronounce 12 commonly mispronounced fashion and luxury brand names like Moschino, Adidas, Nike, Versace and Hermes. Sign up to audible for a FREE audiobook: http://amzn.to/2ixYg3Z Then download Sherlock Holmes read by Stephen Fry (British): http://amzn.to/2o0ofyH Lucy xoxo MY SOCIAL MEDIA: Instagram: @LearnEnglishWithLucy - https://goo.gl/RcwwAC Facebook: https://www.facebook.com/EnglishwithLucy Twitter: @lucybellaearl - https://goo.gl/xBhfBd FREE Grammar Checker: https://grammarly.go2cloud.org/SH1B9 OXFORD ENGLISH language course: https://englishll.com/lucy/ Earn $10 free italki credit: https://go.italki.com/englishwithlucy £26 Airbnb credit: https://www.airbnb.co.uk/c/lcondesa £15 Booking.com credit: https://www.booking.com/s/34_6/ae3283f9 Free uber ride: https://www.uber.com/invite/lucye539ue £10 free makeup on FeelUnique: http://referme.to/9niUkCo Contribute subtitle translations & have your name displayed under the video: http://www.youtube.com/timedtext_cs_p... My Daily Makeup & Hair (You guys ask all the time!): Hair Curling & Styling: GHD Platinum Styler (I curl with straighteners): http://rstyle.me/n/ctkanzcdef7 Skin: Laura Mercier Primer - Radiance: http://rstyle.me/n/ctj94ycdef7 Urban Decay Naked Skin Foundation - 3.0: http://rstyle.me/n/ctj9zfcdef7 Urban Decay Naked Concealer - Warm Light: http://rstyle.me/n/ctj927cdef7 Clinique Chubby Stick Baby Tint (as blush) - Poppin’ Poppy: http://rstyle.me/n/ctj974cdef7 Soleil Tan de Chanel Bronzer: http://rstyle.me/n/ctkaefcdef7 Bourjois Poudre De Riz De Java 3.5g: http://rstyle.me/n/ctj953cdef7 Eyes: Urban Decay Eye Primer Potion - Eden: http://rstyle.me/n/ctj9zucdef7 Anastasia Beverly Hills Brow Wiz - Taupe: http://rstyle.me/n/ctj99tcdef7 Anastasia Beverly Hills Tinted Brow Gel - Blonde: http://rstyle.me/n/ctkaabcdef7 Anastasia Beverly Hills Modern Renaissance Eye Palette: http://rstyle.me/n/ctkaaqcdef7 Maybelline Master Ink Liquid Eyeliner - Satin: http://rstyle.me/n/ctkac4cdef7 MUA Wet Look Liquid Eyeliner - Black: http://amzn.to/2iwOmzw Lips: I SWEAR BY Elizabeth Arden Eight Hour Sheer Tint - Plum: http://rstyle.me/n/ctkafpcdef7 My Recommended Books & Learning Materials (I have used all of these and fully recommend) GRAMMAR: Elementary Grammar in Use: http://amzn.to/2yJbWQi Intermediate Grammar in Use: http://amzn.to/2yQCGOr Advanced Grammar in Use: http://amzn.to/2gFJzv4 VOCABULARY: Elementary Vocabulary in Use: http://amzn.to/2i2YqMK Intermediate Vocabulary in Use: http://amzn.to/2z6FE23 Advanced Vocabulary in Use: http://amzn.to/2lfgR5H PHRASAL VERBS: Intermediate Phrasal Verbs in Use: http://amzn.to/2z5Ccos Advanced Phrasal Verbs in Use: http://amzn.to/2lfk6dF COLLOCATIONS: Intermediate Collocations in Use:http://amzn.to/2yM0WiA Advanced Collocations in Use: http://amzn.to/2yP9C9Y IDIOMS: Intermediate Idioms in Use: http://amzn.to/2i3dt9l Advanced Idioms in Use: http://amzn.to/2z78H5M IELTS SPECIFIC: Official Cambridge Guide to Ielts: http://amzn.to/2leGiEH Ielts Vocabulary Advanced 6.5+: http://amzn.to/2i3jKSB Ielts Grammar: http://amzn.to/2y3AaoI Recommended British Accent TV Programs and Films: Broadchurch (AMAZING TV Crime Series): http://amzn.to/2z6iWXZ Happy Valley (ANOTHER AMAZING Crime Series): http://amzn.to/2z6HQXl Bridget Jones (comedy film based in London): http://amzn.to/2gIcNcJ Love Actually (romantic comedy based in the UK): http://amzn.to/2z6glx3 FAQ: - Where are you from? I grew up in Bedfordshire, a county near London! - How many languages do you speak? I speak fluent Spanish and I'm learning Italian. You can see a video of me speaking Spanish here: https://goo.gl/4RVY0O - Which camera do you use? I use the Canon 60D (Discontinued - updated version here: (http://amzn.to/2z5I7K8) with a 50mm lens (http://amzn.to/2z7kgtq) - Which microphone do you use? I use the SONY ECMCS3 - Very affordable and great value for money: (http://amzn.to/2yOg9Sk) (Note that you will need this mic adapter if you want to use it with your iphone - http://amzn.to/2z6gNeD) I also use the Blue Yeti in vintage white for my voiceover work: http://amzn.to/2z4lHJa http://amzn.to/2yJPjLD - Which editing software do you use? Final Cut Pro X Advertising Standards: Anything with http://amzn.to, http://rstyle.me, https://www.airbnb.co.uk, https://www.uber.com/, https://go.italki.com, https://www.booking.com, https://englishll.com is an affiliate link. I earn commission through these links. If there is any sponsored content I place a #Spon in the title of the video, plus additional mention of the sponsorship in the description.
Views: 2849597 English with Lucy
The Role of Branded Content in TV Programming
 
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While Hollywood attempts to tackle its diversity problem, smaller production studios and independent content creators have slowly been building diverse audiences and stories to connect with underserved demographics. Jubba Seyyid, Sr. Director of Programming at TV One, discusses the challenges of competing with larger networks, as well as the benefits of partnering and integrating brands targeting the African American community in this Lip News interview hosted by Sasha Kai Parker. Watch the full interview here: https://www.youtube.com/watch?v=IWvuZdDI1Nw Newest Lip News playlist: https://www.youtube.com/watch?v=Aa907_bqP-k&index=1&list=PLjk3H0GXhhGcjJDo6cQBCQprDMQyUQY3r The Journalists: https://www.youtube.com/playlist?list=PLjk3H0GXhhGfqe9hDJc8fi5qy-kDXW3r0 CRIME TIME clips playlist – https://www.youtube.com/watch?v=qdrOO7rEBS0&list=PLjk3H0GXhhGeC9DbpSnIvd2i9BHh2dBvv&index=1 BYOD (Bring Your Own Doc) Highlight Videos- https://www.youtube.com/watch?v=mTnmE75_Kgs&index=1&list=PLjk3H0GXhhGeu2DCf6Ouo7hTsA5QB2MAL MEDIA MAYHEM short videos playlist - https://www.youtube.com/watch?v=kkGiwSUKJgM&list=PLjk3H0GXhhGcz4un-zws5sMlCLk3NNjDP&index=1 http://www.thelip.tv http://www.thelip.tv https://www.facebook.com/thelip.tv http://www.youtube.com/theliptv
Views: 765 TheLipTV
Brand Storytelling: A Docu-Series | Vol. 1 | Stories vs Interruptions
 
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At the 2016 Sundance Film Festival, we hosted one-hundred and sixty people, all with a focus on creating and distributing great brand stories. Brands like Mondelez, Dr. Pepper, Hyundia, Pepsi, HBO, Dick’s Sporting Goods (have you seen the stories they are telling?), Netflix, and Marriott. Along with agency partners, filmmakers, and media companies, all people redefining the roles of media and marketing. We seized the opportunity to talk to a couple dozen of these brand storytellers, and their agents, and the result was over 13 hours of video content. Brands, agencies, influencers, filmmakers, all sharing their views on the future of branded content and advertising. It’s a whole lot of GREAT stuff that anyone in advertising and media will want to watch. Today, we are publishing the first of five episodes. The duration of each of these “shows” is about 30 minutes. Not exactly “snackable.” These are shows that are intended for marketing teams, agencies, and media partners to watch together and (hopefully) discuss and apply to their own situation and storytelling strategy. As interruptive advertising is increasingly turned off, brands are turning on to creating content with intrinsic value. There is a big story unfolding in the world of media, marketing and advertising. Many feel it is the beginning of a new era that will be enabled by technology but led by creativity. It’s an exciting time and we are happy to be playing our role in this unfolding story. I hope you will watch and let us know how you valued the show.
Views: 23726 BrandStorytelling.tv
How I Started A Clothing Brand | Social Media
 
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To check out the District Clothing range click the link below: https://www.districtclothingstore.com/ https://www.districtclothingstore.com/ https://www.districtclothingstore.com/ How to start a successful clothing brand! Check us out District on Instagram: https://www.instagram.com/district_clothing_co_/?hl=en https://www.instagram.com/district_clothing_co_/?hl=en https://www.instagram.com/district_clothing_co_/?hl=en Or check out the Facebook Page: https://www.facebook.com/DistrictClothingCoAu/ https://www.facebook.com/DistrictClothingCoAu/ https://www.facebook.com/DistrictClothingCoAu/ Or email District at: [email protected] Leave a thumbs up if you enjoyed this video! - Instagram: https://www.instagram.com/hawk_reece_/ - Email: [email protected] - True Protein: www.trueprotein.com.au Use Code REECE for your chace to win the True Protein Ute!
Views: 211638 Reece Hawkins
maz&movie - Fashion-News - Branded Entertainment
 
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maz&movie - Branded Entertainment - Fashion ______________________________ Was ist maz&movie? maz&movie plant, organisiert und betreut Ihr Projekt von der ersten Idee bis zum fertigen Produkt. Wir bieten Ihnen jahrelange TV-, Film- & Event-Erfahrung und verwandeln Ihre Projekte in professionelle Beiträge, Clips, Trailer & Making Ofs. Egal ob Film, Mode, Musik, Wirtschaft, Kultur oder Werbung: das Team von maz & movie freut sich auf alle Herausforderungen! _______________________________ http://www.maz-movie.de maz & movie auf Facebook: https://www.facebook.com/pages/mazmovie-GmbH/106452262728185
Views: 40 mazundmovie
MSC LFM Front Row: Brand content in the Luxury and Fashion industry
 
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We are a team of students in MSc Luxury and Fashion Management at SKEMA Business School and we made this video to address a major trend in Luxury and Fashion in the coming years: Brand content. The team is composed of the following students: Helen Walker, Liu Chang, Clémentine Richard, Karen Bacos and Julien Galtier.
Views: 80 LFMBrandContent
Boots and Donuts Making Branded Content
 
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Check out my 5-Step Creative Branding Process Course on Udemy: https://www.udemy.com/5-step-creative-process-to-branding Follow: https://twitter.com/CreativeGoToGuy Like: https://www.facebook.com/CreativeGoToGuy Follow: https://google.com/+CreativeGoToGuyBranding Follow: https://www.instagram.com/creativegotoguy/
Views: 10 Creative Go-To Guy
Advertising 2.0 - Branded Entertainment
 
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Welcome to Humour Me! We are India's first branded entertainment agency. What is branded entertainment? How are we different from conventional agencies? What kind of work do we do? The answers are here - this video will tell you everything you need to know about us. Also, check out our website and social media platforms: Website: www.humourme.in Facebook: https://www.facebook.com/Humourme.pvt.ltd/ Instagram: https://www.instagram.com/infohumourme/ Twitter: https://twitter.com/infohumourme
Views: 3649 Humour Me
BRANDED CONTENT | Shoeby Fashion in Solos TV
 
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BRANDED CONTENT: Zes dagen per week uitzendingen. Zes dagen per week kleding van Shoeby Fashion in Solos TV. Uw product of bedrijf ook in de spotlight? Mail naar: [email protected]
Views: 865 ETVWebchannel
HOW TO WORK WITH BRANDS AND GET PAID | instagram sponsorships
 
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WATCH PART 1 - DON'T GET TAKEN ADVANTAGE OF BY BRANDS HERE: https://www.youtube.com/watch?v=tgb6v2PUYX0 in today's video i talk about what to write and how to reach out to brands and companies to get a sponsorship! this can apply to instagram, youtube, twitter, facebook, and even snapchat. there are some amazing agencies and comapny's out there who would love to work with you. i also go over what to write in your email, how to find and contact the perfect company for you, and what to do after you feature their product. JOIN MY PHOTOGRAPHY EDUCATION FB GROUP: https://www.facebook.com/groups/buildandbloomjessicawhitaker/ http://www.jessicawhitaker.co/ https://www.instagram.com/jessicawhitaker/ ----------------------------------------­----------------------------------------­------------------------ SHOULD I HAVE TWO INSTAGRAM PROFILES? https://youtu.be/GacNvzTqjfE HOW TO PHOTOGRAPH BOYS https://www.youtube.com/watch?v=Hq6iIA3l_aw MY 6 FAVORITE FB PHOTOGRAPHY EDUCATION GROUPS: https://www.youtube.com/watch?v=Q1GBUn0TFAE HOW TO BUILD A PHOTOGRAPHY PORTFOLIO https://youtu.be/mPj2lMyfKXI HOW TO PRICE YOUR PHOTOGRAPHY WORK + WORKING FOR FREE? https://youtu.be/t2lt9QdQT5s WORKING WITH CLIENTS SENIOR PORTRAIT BEHIND THE SCENES https://youtu.be/F7PJOgh5zBM WHIMSICAL GARDEN PHOTOSHOOT BEHIND THE SCENES https://youtu.be/p-bpbWjcDMM BEST CAMERA + LENS FOR BEGINNER PHOTOGRAPHERS https://youtu.be/dkfuP8Bre5g IPHONE PHOTOGRAPHY LIFE HACKS https://www.youtube.com/watch?v=6d2jYU1qleU SECOND SHOOTERS IN WEDDING PHOTOGRAPHY https://youtu.be/l5SiPr0JblQ 7 WAYS TO MAKE MONEY IN PHOTOGRAPHY https://www.youtube.com/watch?v=puv_ZYg1aUc WHAT'S IN MY CAMERA BAG SUMMER 2016 https://youtu.be/iVS4Qd_4dq0 HOW I EDIT MY IPHONE PICTURES https://www.youtube.com/watch?v=2MoX1sdbCag BLOGGER PHOTOGRAPHY TIPS + TRICKS https://www.youtube.com/watch?v=PwlpjzrYc90 HOW TO FIND + CONTACT MODELS https://youtu.be/jO8um_Tr91M HOW TO PLAN YOUR FIRST PHOTO SHOOT http://bit.ly/29w6tip WHAT TO WEAR: WEDDING PHOTOGRAPHER http://bit.ly/29nup9v HOW TO PHOTOGRAPH MEN: JACK http://bit.ly/298zK2H MY FAVORITE CAMERA BAGS + BACKPACKS http://bit.ly/293CQ8H JUNE PHOTOGRAPHY Q&A http://bit.ly/1WYbW4C NATURAL LIGHT BEHIND THE SCENES PHOTOSHOOT http://bit.ly/1UQ0fqs WHAT TO WEAR IN PORTRAITS http://bit.ly/1UbdLaL HOW I EDIT MY PICTURES http://bit.ly/1Z92XeD WORKING WITH MALE MODELS http://bit.ly/1XVFr6v MAY PHOTOGRAPHY Q&A http://bit.ly/1XdZ7lb FASHION + PRODUCT PHOTOGRAPHY http://bit.ly/1scaO0D HOW TO SET UP A PHOTOSHOOT WORKING WITH VENDORS + MODELS http://bit.ly/1SJaqzb WEDDING PHOTOGRAPHY + BUSINESS Q&A W/ JENNY YARM http://bit.ly/23llomu 10 PORTRAIT PHOTOGRAPHY + NATURAL LIGHTING TIPS// http://bit.ly/1R1K2xm 50mm OUTDOOR PORTRAIT PHOTOGRAPHY PHOTOSHOOT// http://bit.ly/1QWmmh6 WHAT'S IN MY CAMERA BAG// http://bit.ly/1Vb1eWf ----------------------------------------­----------------------------------------­------------------------- STALK OR TALK Instagram -- http://instagram.com/jessicawhitaker Twitter -- https://twitter.com/jessicaleigh206 Tumblr -- http://worldwarwhitaker.tumblr.com Pinterest -- http://www.pinterest.com/jessicawhitaker Snapchat -- jesswhitwells http://www.jessicawhitaker.co http://www.jessicawhitaker.co http://www.jessicawhitaker.co
Views: 189184 Jessica Whitaker
BRANDED CONTENT: algunos ejemplos.
 
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Desde Popeye a Viaje al Interior de la Cultura, pasando por Naúfragos o The Key.
Views: 2323 Jaime LOPEZ-AMOR
Brand Storytelling.tv | Kate Santore | The Sweet Pleasures of Coca-Cola's Storytelling
 
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Joined by Kate Santore, Sr. Integrated Marketing Content Manager at the Coca-Cola Company, Brand Storytelling takes a look at the new Coke & Meal Strategy, Coca-Cola’s use of influencer marketing, and the evolution of the beverage giant’s storytelling over the last 125 years. Check out more from this series “Brand Storytelling Sits Down with…”: https://www.youtube.com/playlist?list=PLUeBmHQ5fTw-XNaMO3ojdti2mMu4XpHMt Thanks to Coca-Cola and Kate Santore Subscribe to our Newsletter: http://www.brandstorytelling.tv/subscribe Learn more about our next Brand Storytelling event, Elevate: http://www.brandstorytelling.tv/events Follow Brand Storytelling on Social: IG: BrandStorytelling.tv FB: facebook.com/brandstorytelling TWITTER: brandstorytv LinkedIn: www.linkedin.com/company-beta/18013235
Views: 3380 BrandStorytelling.tv
Audience First! Branded Entertainment Trends – 2018
 
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Trends to watch out for in 2018 in Branded Entertainment, brought to you by our own Kaaren Whitney-Vernon.
Views: 592 Shaftesbury
Branded Content Innovators: Meredith Druss at Condé Nast
 
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We’re excited to announce the start of our Branded Content Innovators series, where we profile the rockstars of the world of branded content. These innovators help transform the way publishers monetize content advertising opportunities.
Views: 344 Polar Inc.
Advertainment: branded content y fashion films
 
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En este vídeo Araceli Castelló repasa el concepto de advertainment, destacando como ejemplo el branded content y los fashion films
Storytelling: The Many Different Roles of Branded Content
 
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http://ogilvy.com/beam Just as ads were the ubiquitous medium for brand communication in the last century, today, that is content. Of course that means content can take many differnet shapes and forms and be used for many different purposes; here Patou explains what these are.
Views: 5658 Ogilvy UK
Lights, Camera, Fashion: Video Branded Content is the New Black - Dallas Startup Week 2016
 
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Lights, Camera, Fashion: Video Branded Content is the New Black, at Dallas Startup Week 2016
Views: 54 Roger Wilco Agency
Laurastar - Kuala Lumpur Fashion Week,  Social Media Branded Content
 
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Client: Laurastar Agency: Shorts and Sweet Productions Creative Lead: Aaron Thaddeus Director/ Producer: Aaron Thaddeus DP: Paul Russel, Wong Zhi Qin Post: Kay
Views: 25 Aaron Thaddeus
Luxury brands look to lifestyle
 
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It is no longer enough to be a luxury or heritage brand. To really own the market, luxury brands increasingly need to be a lifestyle brand. Vanessa Friedman, fashion editor, speaks to leading industry figures at the FT's Business of Luxury Summit in Morocco. For more video content from the FT, visit the Financial Times video page at: http://www.ft.com/video
Views: 12779 Financial Times
How to Market Fashion Brands with Great Content | Emil Veinedotter for Fashion Real
 
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SUCCESS SECRETS from Emil Veinedotter on "How to Market Your Fashion Brand with Great Content". Emil Veinedotter is the Creative Director of Pearly King, a menswear brand that strives to create timeless, masculine collections with proud craftsmanship & tailored denim pieces. In this interview we discuss what it takes to succeed in the fashion industry, why great content is so much more important for building brands than simply advertising and how we all need to take a step back to slow down. Watch the full episode here: https://youtu.be/qSkRUMm_Ib4 Fashion Real is a show featuring creative entrepreneurs within the fashion industry. Whether interviewing fashion designers or the creatives behind the scenes, my mission is to dig deep into the mindsets of high-performance individuals and extract actionable advice to help you achieve success with your own brands. Pearly Kings website: http://www.pearly-king.com/ Pearly Kings Instagram: https://www.instagram.com/pearlykingj... SUBSCRIBE ON YOUTUBE: https://www.youtube.com/c/AdamMarcWil... ADD ME ON SNAPCHAT https://www.snapchat.com/add/amwfashion FOLLOW ON INSTAGRAM https://instagram.com/adammarcwilliams/ MY WEBSITE http://www.adammarcwilliams.co.uk/
Views: 63 Adam Marc Williams
Advertainment: branded content y fashion films
 
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Araceli Castelló repasa el concepto de advertainment y algunas de sus manifestaciones, como el branded content y los fashion films
What Brands Should Do in 2018
 
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Scott Galloway and Maureen Mullen look back at the top trends of 2017 and predict what lies ahead for retail, CPG, and other sectors. (1:29) L2 Analysis of Yahoo Finance Data. (2:41) Walmart Stores Inc. Filings. (3:20) Yahoo Finance. (3:27) Jumpshot, As Published by ReCode. (4:41) Yahoo Finance. (5:16) 1010 Data. (8:31) Stitch Fix Prospectus. (9:02) Stitch Fix Prospectus. (12:24) L2 Analysis of Survey Data from Experian, Creative Strategies, Field Agent, Huge Inc. Episode 156 Song: andhim - Hausch https://youtu.be/QqY3R582QDw
Views: 71717 L2inc
Documentary- The Story of Content: Rise of the New Marketing
 
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For more info: thestoryofcontent.com Technology has changed the game. Consumers can ignore advertising and marketing at will. To break through the clutter, brands need to tell remarkable stories worth listening to and become the media in the process. The Story of Content: Rise of the New Marketing, a new documentary by the Content Marketing Institute, is the first comprehensive film of its kind for the industry. It explores the evolution of content marketing through the eyes of the world’s biggest leading brands such as Red Bull, Kraft and Marriott; and marketing influencers, including Joe Pulizzi, Ann Handley, Scott Stratten, Jay Baer and more. Featuring case studies from early pioneers to today’s marketing innovators, you’ll learn how content marketing has been–and will continue– to change business and media forever. Download our discussion guide to explore the documentary and its theme more deeply, and help you share the conversation with your executives, your colleagues, your associations and beyond: http://contentmarketinginstitute.com/... FOR TONS MORE advice & education: http://contentmarketinginstitute.com/ SUBSCRIBE TO OUR EMAIL LIST! http://info.contentmarketinginstitute... Register today for #CMWorld 2016: http://www.contentmarketingworld.com/ LET'S CONNECT! Twitter ► https://twitter.com/@cmicontent Google+ ► https://plus.google.com/+Contentmarketinginstitute/posts Facebook ►https://www.facebook.com/ContentMarketingInstitute Linkedin ► https://www.linkedin.com/company/2416452 Slideshare ►http://www.slideshare.net/cmi
FASHION CONTENT CREATOR |  @DOITLIKEALINA  - TO THE NINE
 
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www.sweetpsocial.com A Sweet P Collaboration featuring fashion content creator @Doitlikealina and To The Nine, a concept store based in London. Watch more influencer collaborations: https://www.youtube.com/watch?v=KFkmAeYZtDo And here some of our events: https://www.youtube.com/watch?v=YPHsJ6b_5Rg
Views: 512 SWEET P SOCIAL
Content fashion brand
 
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Short spot for Content, Chinese fashion brand.
Views: 53 czyvideo
Managing Brand Content
 
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Views: 58 Sean Womack
Storytelling: The secret power of brands
 
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Transmedia storytelling, branded content, new advertising & brand storytelling. http://www.artevia.com
Views: 12888 Artevia
PopSugar Media Branded Content Sizzle Reel
 
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Subscribe to PopSugarTV! http://www.youtube.com/subscription_center?add_user=popsugartv Visit our website for more celebrity and entertainment news! http://www.popsugar.com Are we friends yet? Join us on Facebook! https://www.facebook.com/PopSugar Get the latest updates via Twitter! https://twitter.com/#!/popsugar
Branded Content
 
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short video on the idea of branded content
Views: 2131 An Ba
Orbiiit for Telents, Influencers & Brands in Music, Fashion, Art & Entertainment.
 
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Orbiiit for Influencers, Professionals, Brands & businesses Orbiiit empower your business / career with three major tools: Discovery: Forget about SEO & keyword search! Orbiiit charts help you to get discovered based on your performance, popularity & engagement on different social networks. Contests: Browse through different contests sponsored by top brands in your industry, create branded content, and collect votes from your friends & win!OrRun exciting contests, have access to millions of influencers & let them create branded content for you to promote your products & services. Jobs: Find or list jobs, gigs or collaborations locally or internationally.
Views: 64 Orbiiit World
Branded Entertainment e fashion start up: un amore possibile
 
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Il meglio del panel realizzato da OBE in occasione della Festa della Rete 2015: si conferma il legame tra il mondo del fahion e la comunicazione che, oggi, può essere fatta anche con piccoli budget! "Il Branded Entertainment: la cosa divertente è farlo con pochi soldi perché hai bisogno delle idee e se hai delle idee creative funzionano!"
Views: 25 Elena Grinta
CONTENT & COMMERCE 2017: BRAND, CONTENT AND COMMUNITY
 
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Ezra here, and in this video I’m going behind the scenes of Content & Commerce Summit 2017 to give you the key takeaways from Digital Marketer’s amazing event. BRAND, CONTENT & COMMUNITY The reason I love this event so much is because it’s so much more than a conversation about selling products — it’s a conversation about building brand and community through content. In this short video, I introduce you to some of the notable speakers, including… Ryan Deiss, Brett Curry, Ryan Moran, Molly Pitman, and more… And convince these experts to share the best insights from their presentations so you can incorporate them into your business. Enjoy!
Native Advertising: Last Week Tonight with John Oliver (HBO)
 
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The line between editorial content and advertising in news media is blurrier and blurrier. That's not bullshit. It's repurposed bovine waste.
Views: 9157329 LastWeekTonight
The Tale of Thomas Burberry - Burberry Festive Film 2016
 
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The Tale of Thomas Burberry. 160 years in the making, a story inspired by the pioneering discoveries of our founder, reimagining key events that have shaped Burberry’s history. Directed by Academy Award-winner Asif Kapadia and starring Domhnall Gleeson, Sienna Miller, Dominic West and Lily James. Music: 'Diminuendo' performed by Lawless featuring Britt Warner
Views: 15268382 Burberry
BRANDED CONTENT The First Inca Billboard - Cusquena Ab Inveb
 
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The Incan textiles are a Peruvian cultural icon in danger of extinction due to the lack of articulated markets. Cusquena, the Peruvian premium beer and an advocate for national culture, could not allow one of the most ancestral art forms in the world to disappear. For this reason, the brand launched an integrated campaign that contributed to the preservation of this art. We gathered female weavers from 4 Andean communities to put together an extraordinary piece: The first handmade weaved Inca billboard, following the traditional techniques of their ancestors to get the country’s attention. A unique piece woven by 50 weavers committed with the preservation of their legacy and thus re-asserting their identity.
Views: 313 Wunderman Phantasia
Branded entertainment e fashion start up: una storia / un amore possible - FDR 2015
 
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Con Monica Calicchio, Luciano Massa ed Elena Grinta. Modera Arianna Chieli.
Views: 57 Festa della Rete
TEENS REACT TO 80's FASHION (Bonus #78)
 
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Watch full episode: http://goo.gl/KoeHjf SUBSCRIBE to the REACT Channel: http://goo.gl/47iJqh Check out More REACT BONUS Content: https://goo.gl/dBTcte Watch all REACT channel videos from this week - http://goo.gl/th0yyt IMPORTANT: Teens React, Kids React, Elders React & YouTubers React are all still uploaded on TheFineBros channel: http://goo.gl/4iDVa Additional content from Teens React to 80's Fashion! Be sure to subscribe to this channel for more bonus content! Follow the REACT Channel/Fine Brothers Entertainment REACT CHANNEL: https://www.youtube.com/REACT FINE BROS CHANNEL: https://www.youtube.com/TheFineBros TWITTER: http://www.twitter.com/fbe INSTAGRAM: http://www.instagram.com/fbe FACEBOOK: http://www.facebook.com/FineBros GOOGLE+: http://www.google.com/+thefinebros VINE: https://vine.co/TheFineBros SNAPCHAT: finebros SEND US STUFF: Fine Brothers Entertainment P.O. BOX 4324 Valley Village, CA 91617-4324 ---------------------------- This episode featured the following teenagers. Olivia, age 14 Rae, age 14 Troy, age 14 Everhet, age 15 Jeordy, age 17 Kaelyn, age 17 Rachel, age 18 Sam, age 18 Adam, age 19 Madison, age 19 Tom, age 19 ------------------------------------- Music by: Cormac Bluestone http://www.youtube.com/cormacbluestone Teens React #78 - Teens React to 80's Fashion © Fine Brothers Entertainment You are prohibited from distributing this show or any React branded content in any way without express consent in any territory worldwide.
Views: 509001 REACT
Best Content Marketing Examples - February 2017
 
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Man vs. Machine, dresses vs. data and more feature in this month's creative round-up. Links: Red Bull's F1 car vs. Bath rugby scrum: http://win.gs/2o45xHf Final Fantasy & Cup Noodle: http://bit.ly/2o4ctE4 MailChimp's "Did You Mean?": http://bit.ly/2o46kHX Ivy Revel's Coded Couture: http://bit.ly/2o47L9l Script: Hello and welcome to Content Marketing Examples for February 2017. Let's take a look at the best creative campaigns this month had to offer. First we have Red Bull who capitalised on the Six Nations build-up by pitting Daniel Ricciardo and his Formula One car against the Bath rugby team's scrum - who impressively held their own against the engine. Next is an extension of the odd partnership between the Final Fantasy video game series and Cup Noodle - as the food brand announced the release of a specially themed weaponised fork. So any Final Fantasy fans out there can eat their noodles in style. Then there's MailChimps brilliant campaign to create lots of different brands that sound a bit like them - MailShrimp, KaleLimp, JailBlimp and more - each with their own entertaining results. Finally, fashion brand Ivyrevel partnered with Google and influencer Kenza to create a dress through data. Mapping out her favourite locations through crystalised lines meant the attire was covered in personal stories - and ran a competition for lucky winners to get the same treatment too And that's February wrapped up! Hit that subscribe button to catch next month's installment - and we'll see you soon! #ContentMarketing #ContentMarketingExamples